Online Dating Does Not Lead to Mr./Ms. Right

Posted by Amber Kelleher on Feb 6, 2012 12:06:00 AM

I just read a great article in this month’s issue of the Journal of Psychological Science in the Public Interest - a leading behavioral science publication. It was a summary of findings for a recent study completed by Northwestern University titled "Online Dating: A Critical Analysis From the Perspective of Psychological Science". Here's a link to the dry, but very thorough (63 pages) study [Report].

The twenty second summary: "the typical online dating site...doesn’t improve one’s chance of meeting a compatible mate."

The study concludes that no online site has delivered the ability to judge chemistry or rapport — so-called “experiential” information — from searchable information. For example, the self-described psychological profiles developed by eHarmony don't meaningfully improve partner matching. According to this study, if you want to increase your odds of finding a great match, the secret is to increase your social life and take references from people who "know" you and "know" the other person.

At Kelleher International we've known this for over 26 years and our team of seasoned matchmakers put together matches based on compatibility and their decades of match success experience. Here's the full article. [link]

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